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NEWS SANFORDS AS EMPLOYERS IN MARLBOROUGH SOUNDS Sanford company grows 1000 hectares of mussels on 300 farms in the Marlborough Sounds, about one third of the total mussel-farming area. In recent years the company has invested about $130 million in Marlborough including mechanisation of the Havelock plant which was completed in April last year. Sanford bought Sealord mussel farms two years ago and in December 2010 acquired Pacifi ca Seafoods including Marlborough Mussel farms, boats and equipment Mechanisation of the Havelock factory has meant being able to process extra mussels from the expanded operation without increasing staff, with 230 people working in two shifts. 70 people work on company farms and in harvesting and seeding. SUNRISE INDUSTRY Facts emerging from FAO's World Aquaculture 2010 report found that: • Global production of fi sh from aquaculture grew more than 60 percent between 2000 and 2008, from 32.4 million tonnes to 52.5 million tonnes. • Fish is the world's fastest-growing source of animal protein CAWTHRON BREAKS INTO MULTI-MILLION DOLLAR MARKET Nelson-based Cawthron Institute, has broken into a new and lucrative export market. The Institute is extracting and selling minute amounts of complex organic compounds sourced from algae to an international market for signifi cant prices. Over the fi rst nine months sales have exceeded $250,000 and there are several large orders already placed awaiting delivery. The compounds are natural toxins produced by algae often found in food such as shellfi sh, that are necessary for research and other high value products including pharmaceuticals, making them of special interest to scientists as well as regulatory bodies. The process links culturing and producing compounds from Cawthron's algal collection prior to extraction and purifi cation, and further synthesis. Cawthron more demand than they can cope with at the moment. Other Cawthron reseach: Dr Tim Harwood, one of Cawthron's leading algal experts, was recently awarded a research grant to work with Japanese scientists to investigate a rare toxic algae that bloomed in Wellington Harbour – the fi rst time it has appeared anywhere in the world. Cawthron also used its expertise in this fi eld to identify the toxin killing dogs on the beaches in Auckland some two years ago. It is now extracting and purifying similar toxins for use by laboratories overseas to assist them in identifying toxins that may be occurring in their environment. which came down from the feeder loch to the fi sh farm in 2011 when only 120 adult fi sh were saved, and 211,000 fry and growing fi sh were lost. Customers from all over Scotland rallied to help restock Howietoun with eggs from fi sh bred there. Howietoun now has 80,000 fry ready to go into growing ponds and will be back to full production in 2014. NZ KING SALMON EXPANDS IN JAPANESE MARKET NZ King Salmon is working with two of Japan's largest Centralised Buying Organisations to grow the market for the brand. The Japanese market comprises 55,000 supermarkets in around 550 chains servicing a population of around 130 million. Acting Chief Executive, Daryl Wehner says once the potential for pharmaceutical development for the treatment of diseases is explored there is a potential to sell the product for about 50,000 times the price of gold. Cawthron recently sold one milligram of an extracted natural compound, equivalent in volume to three grains of salt, for €3,000 or NZ$5,500, and 10 milligrams of another compound to the USA for over NZ$45,000. Cawthron's Laboratory Services Manager, Nico Van Loon says extracting them is technically very diffi cult, "very much akin to fi nding a needle in a haystack." But he says the potential returns could be phenomenal with sales to date solely in response to customer enquiries, and that there is already 4 ■ NZ AQUACULTURE ■ BROWN TROUT BLOODLINE SAVED The University of Stirling's Institute of Aquaculture showed off its strain of world renowned brown trout, descended from original strains developed by Sir James Maitland, in a live display at their stand at the World Fisheries Congress in Edinburgh in May. The historic bloodline of brown trout comes from the Howietoun fi sh farm, established by the global authority on raising trout, Sir James Ramsey Gibson Maitland. Maitland developed the blood line from 1873, exporting the eggs all over the world, including New Zealand, the USA and Newfoundland. Stirling's Institute of Aquaculture bought Howietoun in 1979, inheriting fi sh descended from Maitland's original bloodlines. From 1980 Howietoun also developed a market for supplying salmon smolts for the rapidly expanding salmon farming industry in Scotland. These important strains of fi sh were nearly lost in a catastrophic blue green algae bloom JULY/AUGUST 2012 The two CBOs reach 80 supermarket chains comprising 2500 stores in this competitive but lucrative market. The move is one of several new projects helping to drive brand awareness for Marlborough featuring NZ King Salmon export brands in premium markets in Japan, China and North America. Japan already accepts 800 tonnes of fresh King salmon earning the company around three percent market share. The company's goal is to triple market share to around nine percent within 36 months. NZ King Salmon Japan country manager Rob Morris says, "Simply because of the way things are done in Japan we have identifi ed most of our likely growth will be in retail. Seafood is more an everyday staple for Japanese consumers so products such as fresh salmon tend to be purchased daily by households for consumption at home. Right now we are selling in to eight new chains and negotiating with a further 40 and working with the CBOs on trade fairs and joint sales promotions. Plus, we have recently employed two highly experienced Japanese managers for retail and food service who have strong and important connections with decision makers. Who you know is very important in the Japanese market and it is so big it's vital to develop fi rm alliances and connections." HEAT COMES ON AQUACULTURE IN MARLBOROUGH SOUNDS The Environment Court has refused to renew mussel-farming rights at three sites at Port Gore in the outer Marlborough Sounds. Sanford managing director Ted Culley said this was the fi rst time he knew of existing marine farming permits being declined, "This gives Sanford concerns as to what might happen in the future." Sanford owns two of the affected farms and Port Gore Marine Farms the third. Mr Culley rejected the panel's advice that if they refused consent for the farms, new coastal water space could be found elsewhere along Marlborough's coastline, so the 12 jobs and