Her Magazine

February/March 2013

Her Magazine is New Zealand’s only women’s business lifestyle magazine! Her Magazine highlights the achievements of successful and rising New Zealand businesswomen. Her Magazine encourages a healthy work/life balance.

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:sweeten the deal • YOU DON'T GO OUT to dinner without at least a 'complimentary side' voucher. • You haven't paid full price for a movie in years. • You have purchased more than three items through a discount website in the past month… and not because you needed or even wanted the product – it was simply too good of a deal to ignore. • The first thing you do in the morning is check your emails to ensure you don't miss out on any limited stock bargains. • And you consider the 10+ emails that flood your inbox each day with updates on the latest daily deals not as spam but as valued and important information. If you've answered yes to two or more of the above you, my friend, are a discount websiteaholic. While vouchers and coupons did and continue to dictate your retail experiences, discount websites offering miscellaneous products and services at heavily reduced prices are now your sanctuary. Don't get me wrong, I love half price spa treatments as much as the next girl but have we really become all about the discount? Is paying full price for a meal at a good quality restaurant too much of a burden that only a complimentary beverage can lure us in? Matt East from www.mightyape.co.nz agrees that New Zealanders love hunting down a bargain, so the explosion of daily discount websites comes as no surprise. The bargains get delivered to your inbox and you can pick and choose the ones you want. www.crazysales.co.nz General Manager, Cindy Wang says that while her online discount site continues to grow in popularity she understands that online shopping is ... "Definitely not just about discounts. Online shopping is an emerging trend of the retail industry. It provides the most convenient way of shopping. The use of electronic devices, especially smartphones, is encouraging the emerge of e-commerce businesses as consumers can now shop and compare identical products and prices anywhere they are and whenever they would like to". SWEETEN THE DEAL Have we really become all about the discount? 38 | www.h e rma gaz i n e . c o. n z online shopping Shop online is definitely not just about discounts. Online shopping is an emerging trend of the retail industry. It provides the most convenient way of shopping. The use of electronic devices, especially the smartphones, is encouraging the emerge of e-commerce businesses as consumers can now shop & compare identical products & prices anywhere they are and whenever they would like to. Crazysales also prides itself for understanding its consumer's needs & providing the bargains, an excellent online shopping experience while keeping its prompt delivery promise. Cindy Wang www.crazysales.co.nz

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