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her gallery Karyn's tips for setting your focus on a successful photography career 1. Find your own style. Regardless of who you admire or whose work you love, defining yourself through your own style will make you stand out as an individual. 2. Find an area of photography that you're passionate about and fine tune your skills. You don't need to have a finger in every pie to be successful. 3. Get to know other photographers and have practice sessions together. Sharing information is a great way to learn. extremely laid back. Patience is so important when working with children. "Seeing my kids grow up before my eyes made me realise how fast time goes and how important it is to capture it – after all, photographs have that magical ability to take you back to that exact time so you can almost feel what it was like to hold them when they were that little. "I shot a wedding for a couple who had a wall of photos going right back to their grandparents as babies. Some of the photos were over 100-years-old. People will look at them for years because they'll want to see similarities in themselves and in their children. What treasures!" Karyn recently launched Cherished by Karyn Flett photography; the charitable side to her photography business where sessions are donated to terminally ill and sick children and their families. "In 2008 my youngest son was admitted to hospital with a suspected brain tumour and my first thought, after the initial shock, was 'Do I have enough photos of him?' "I'm incredibly fortunate to have four beautiful healthy kids. If your child is sick and you are faced with the reality of losing them, all you are going to have to look back on is photos, and the last thing you can afford, especially when one parent gives up work to take care of their child, is to go out and get photos taken. "When children come to me who are only two-years-old and have already been through 33 rounds of radiation and there is nothing more the doctors can do for them, I know the least I can do is provide this service." Now with a successful photography business, a charity and over 20 awards to her name Karyn, a member of the New Zealand Institute of Professional Photographers (NZIPP) is an advocate of perseverance, self-mastery and networking. "Becoming a member of NZIPP is one of the best things I've done for my business. I used to think only the best of the best could be a part of NZIPP, but it is really for anyone running their own photography business. It's a fantastic network. "It pushes you to be better and see things in different ways. If you don't push yourself to get better you stagnate and people pass you by!" Nakita Ardern www.karynflett.co.nz 4. Remember that having a successful photography business is 80% desk work and 20% actually taking photos, so have a good business plan in place to enable you to make the best of that 80%. Don't rush into being in business without making sure you've thought about that 80%. 5. Let your personality shine through your work, be yourself, and treat your clients like gold – after all they have picked you to capture a memory for their family and you want it to stand the test of time. 104 | December/January 2012 | HER MAGAZINE Karyn Flett Photography Karyn Flett Photography