business in brief hergreat reads Here's a quick look at some of our top picks for reads this month:
Jamie's Great Britain Jamie Oliver Penguin Books, $65 Jamie grew up in one of the first true British "gastropubs", which his mum and dad still run today. For him, the
heart and soul of real British cooking is food that puts a smile on your face. And that's what he wants to share in this new book: the essence of British food done properly.
Mau Moko: The World of the Maori Tattoo Ngahuia Te Awekotuku Penguin Books, $50 In the traditional Maori world the moko, or facial or body tattoo, was part of everyday
life; everyone had some patterning on their skin. Mau Moko examines the use of moko by traditional Maori, notes historical material including manuscripts and unpublished aural sources, and links the art to the present day. It explores the cultural and spiritual issues surrounding moko and relates dozens of stories, many of them powerful and heart-warming, from wearers and artists.
KICK-ASS BUSINESS AND MARKETING SECRETS: How to Blitz Your Competition Bob Pritchard John Wiley & Sons Australia, Ltd, $29.95 In this fast-paced, chaotic
global marketplace businesses must constantly battle to cut through the clutter – and most are woefully inept. Today's sophisticated consumers want products that meet an emotional need, have added value, and come with no purchase risk. They want to buy from like-minded businesses
and expect to receive their information through a wide array of new media. And yet, despite these marketplace demands, effective marketing still comes down to the fundamentals: knowledge, logic, empathy, and communication.
New Zealand New Millennium: A Decade in Pictures Penguin Group (NZ), $50 Towards the end of 1999 people anxiously awaited the new millennium
as the twentieth century came to an end. Once the Y2K fears had subsided, everyone got on with celebrating. Over the subsequent decade images have illustrated many more significant events, from annual anniversaries such as Waitangi and Anzac days to parliamentary coverage, natural disasters and everyday news. A selection of all these are in the pages of New Zealand New Millennium: A Decade in Pictures.
10,000 Cupcakes Susanna Tee New Holland Publishers, $29.99 10,000 Cupcakes meets the challenge of being truly original with bells on, and with sparklers, sprinkles, and flags on! Its pages are split into
three sections that turn independently to offer a selection of cupcakes, toppings, and decorations. Whatever combination you choose will result in a clear recipe and set of instructions on the left and fantastical collage cupcake artwork on the right.
Homemade Gifts Vintage Style Sarah Moore New Holland Publishers, $45
Shops and markets selling
vintage
furniture and trinkets are an absolute treasure trove for anyone looking to inject some character and charm into their home without
spending a fortune. Homemade Gifts Vintage Style takes this one step further by inspiring you to make or customise your own vintage wares and present them as gifts.
New Vintage: The Homemade Home Tahn Scoon New
Holland
Publishers, $45 This is the hip girl's guide to decorating, and covers everything you need to know
to create eclectic, daring interiors. Topics include: how to choose the right white for your walls, making an upholstered linen bed head, re-vamping an old kitchen chair and how to successfully introduce vintage pieces into your home.
Party! How to Organise a Brilliant Bash: The Essential Guide Polly Betton Kyle Books, $49.99 Most parties have a purpose: to celebrate a birthday,
an anniversary or the start of a new adventure. But there are parties and then there are parties. In her first book party- planning expert, Polly Betton shows you how to throw a shindig your friends and family won't forget. Whether it's the perfect Prohibition affair, a decadent Victorian tea party or a fun-filled scavenger hunt, Party! is not short of inspiration and helpful tips on how to be a successful party planner.
16 | December/January 2012 | HER MAGAZINE
