twitter.com/AppleVacations
Twitter is another Social Media site where we tweet
travel tips, photos, great deals, resort information,
contests, promo codes and key advertisements in 140
characters or less. Our tweets are short and to the
point. We tweet often to get information, engage or
promote deals to our followers. We also retweet posts
from hotels, tourist boards, agents, travel writers, and
bloggers that we think our followers will enjoy or learn
from.
TWITTER
www.instagram.com/applevacations
Instagram is a photo sharing site where we post daily
Apple Vacations' photos. An important part of selling
vacations is visual by showing photos and brochures.
We want to inspire clients and have them see a
photo and say "I want to go there!" Instagram helps
you do this by sharing photos with your followers.
Instagram is similar to TWITTER whereby you can
hashtag your photos. Next time you are on an Apple
Vacation, make sure you hashtag #applevacations,
#theresortname and #thedestination for all of your
clients and followers to see.
INSTAGRAM
applevacationsblog.com
The Juice is the official blog of Apple Vacations. It
features blogs from many Apple Vacations employees
and agents who have the first–hand experience of our
airlines, destinations, resorts and excursions. The blogs
feature a wide range of information including photos,
recommendations, reviews, insights, tips, and much,
much more! It is a place where our travel expertise can
be shared. The Juice is a valuable tool where agents can
learn about resorts, what type of clients to send there,
and what makes a resort unique. The Juice is a must–
read for all Travel Agents!
THE JUICE (blog)
pinterest.com/applevacations
Easily organize and share any of our themed boards.
"Re-Pin", "Like" and/or "Comment" on any of our pins
and boards.
• Share photos taken from recent fam trips
• Share photos from Apple Vacations
• Share photos taken by recent customers
(get their permission!)
• Create a board for a destination wedding you
are planning
Examples of Pinterest Best Practices For
Travel Professionals:
http://pinterest.com/cruzagentrachel/
PINTEREST
On Facebook, Twitter and Instagram, the pound
sign (or hash) turns any word or group of words
that directly follow it into a searchable link. This
allows you to organize content and track discussion
topics based on those keywords. For example, to
share information on Apple Vacations or a specific
destination, simply hashtag the keyword:
#Cancun #PuntaCana #RivieraMaya #Ixtapa
#applevacations
#mexmonday – Every Monday join the conversation
and share information about Mexico.
#traveltuesday – Every Tuesday join the
conversation and share information about Travel.
#weddingwednesday – Every Wednesday join the
conversation and share information on destination
weddings.
#beachthursday – Every Thursday join the
conversation and share your favorite beach locations,
photos and tips.
#alohafriday – Every Friday join the conversation
and share information on Hawaii.
POPULAR TRAVEL HASHTAGS:
www.applevacations.com/tasocialmedia
What's your strategy for participating in social
media for your business? Have questions or
comments? E-mail social@applevacations.com
for more information.
FOR MORE DETAILS ON HOW
TO PARTICIPATE:
15
