Her Magazine

April/May 2012

Her Magazine is New Zealand’s only women’s business lifestyle magazine! Her Magazine highlights the achievements of successful and rising New Zealand businesswomen. Her Magazine encourages a healthy work/life balance.

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Our gorgeous Annah Stretton customers pinned on Pinterest - Mother getting married with bridesmaid daughter. Just lovely in their frocks! Her Business Network. Now it will be known as the Her Digital Network (HDN) and that move enables an incredible two-way window on the world. We can now respond to international enquires from women interested in joining the network, and those global Kiwi women with fascinating stories to share. Very soon you will be able to access global and national speakers via exclusive HDN video and webinars. We have also collaborated with organisations such as KEA and Rural Women to gain access to some of their world-class speakers. We will be developing a huge online resource centre and business directory with access to VIP mentoring. So it's exciting times! We know that this platform will add real value by connecting you to innovative ideas, people, contacts, business opportunities and high calibre business advice. So good luck with the development of your social media platforms. I am happy to help where I can … just email me at hermag@strettonpublishing.co.nz For your reference I have listed below the platforms that photos of our most creative food dishes and Pin them on Pinterest. As you can see once you get into this space the possibilities are endless. Success will, however, depend on the way you engage. People want conversations and information, they want to be inspired and amused. Not, no never, sold to! So please bear that in mind as you start to introduce these platforms into your business. Be prepared for the negative interaction. This is all part of these forums. Don't disengage with your audience. Let it wash over you. You can't stop it, in fact at least you can see what is being said, enabling good decisions moving forward. Focus on the positives, as there will be plenty! On this front we have had some exciting developments in regards to the Her Networks. Traditionally it has always been challenging to get the capable speakers to present in the provincial areas given budget and availability, so in response to this we are creating an exciting new digital platform for the LETTER TO THE EDITOR Hi Annah, At Xmas I was pulling together a presentation on business excellence and part of this was on 'change'. After a morning of shopping (I needed some relax time) I came home and read Her Magazine and was astounded to read your article, Altered State (Her Magazine June/July 2011) on change. I would normally have read this and thought "yes, interesting", however, with my mind set on change management leading to business excellence I found that the content resonated well with me. In fact, it resonated so well (and yes I acknowledged you and took your article to the assessors at the presentation) I quoted some of your experiences. Thank you. It is fantastic to have this opportunity to actually acknowledge your article. Jeanette we are engaged in. Have a look and join in the dialogue. They certainly have made a huge difference to my brand and sales. We have even trialed our first GrabOne deal today. I mean, if my daughter has this as her home page that's got to be saying something! annahstretton.blogspot.co.nz pinterest.com/annahstretton facebook.com/hermagazine twitter.com/annahstretton youtube.com/annahstretton I love getting feedback from our readers, and Letters to the Editor is a great way for me to get your comments and your input to Her Magazine. Email me at: hermag@ strettonpublishing.co.nz Email hermag@strettonpublishing.co.nz with your views, opinions and ideas.

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