Asian Paradises

2015/2016

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— C a m b o d i a — – 13 – www.paradises.com With tourism playing a paramount role in the economic development of Cambodia, a Corporate Social Responsibility, or CSR, initiative has been implemented. Created to empower the country's most impoverished youth, CSR programs are focused on training young people, especially women, to obtain employment in the country's important hospitality industry. Founded in 2002 by a French NGO, Sala Baï Hotel & Restaurant School offers 100 students, mainly girls from underprivileged families, training in the wide and varied aspects of the hospitality industry. The students are offered a one-year course, free of charge, and the success rate means that all students find employment within three months after completing their training. Heritage Suites Hotel is committed to supporting Sala Bai in educating underpriveleged young Cambodians in the hospitality industry drives the hotel's active training and hiring of the students as well as its fundraising events, awareness campaigns and in encouraging guests to give back to the community by participating in any of Sala Bai's activities. Without private funding, the Sala Baï Hotel and Restaurant School would not be able to fulfil this important program. Every meal eaten at the Training Restaurant and every night spent at the Training Hotel provides funds for training as well as a valuable on-the-job experience for the students. For the past two decades, NagaCorp has contributed positively to the development of the economy and the community of Cambodia. Corporate Social Responsibility, CSR, is more than addressing community welfare; it is also about developing a sustainable business strategy and conducting business with a conscience and long term vision. Recognising the need for a well-trained hospitality workforce, NagaCorp set up the Naga Academy in November 2012. Naga Academy's vision is to provide effective and comprehensive apprenticeship based hospitality training and to nurture the future of Cambodian people through skills training. The three- to six-month program aims to train the students to a professional level across eleven core areas of hospitality related skills. In 2014, Naga Academy recruited, groomed and trained just under 1000 interns coming from its 24 school partners that include NGOs, universities and vocational schools. At the end of the traineeship, all students found employment. While the majority was hired as permanent employees of NagaCorp., the remainder, with Naga Academy's assistance, found jobs elsewhere in the hospitality industry. Shinta Mani as a brand offers more than innovative hotels and resorts—it is a leader in responsible tourism through its not for profit component the Shinta Mani Foundation. The mission of the Foundation is to enhance the lives of individuals in local communities where they operate by increasing their human capital and providing them the tools to overcome the constraints of poverty. The Shinta Mani Foundation is a registered local NGO (Non- Government Organization) and focusses on the three core areas of education, small business start-ups and health care. The Foundation is guided by a philosophy of Open Doors, Open Hearts and is the essence of the Shinta Mani brand. C O R P O R A T E S O C I A L R E S P O N S I B I L I T Y

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